Social Media
Social Media is a sidebar entry with one Coming next card inside. Same reason as Alumni Engagement — the sidebar shows the final shape; the page is honest about where the work stands.
What it will show
Section titled “What it will show”A feed of touchpoints from Haden’s Facebook and Instagram accounts: followers, mentions, direct messages, replies. Each item is matched against existing contacts, so staff can tell:
- Who in the funnel is already engaging with Haden socially (good sign; worth a direct note).
- Who is engaging socially but has never been in the funnel (an undesignated prospect in the making).
- Which campaigns are moving the right people.
Why it is a scaffold
Section titled “Why it is a scaffold”The build needs a Meta Business API adapter, which Meta grants on its own timeline. Rather than build the UI against a mock and then rebuild it when the real API arrives, we are waiting until the access is in hand. See Coming later.
Next: Team.

